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BSH Home Appliances Group

Maybe tomorrow AI will be driving innovation.

Cristina Innovation Technology

Tomorrow is our home.

Find out how you can enjoy, grow and perform at BSH Home Appliances Group: As a leading manufacturer of home appliances and solutions, we encourage commitment and open-mindedness among our employees. With our global brands Bosch, Siemens, Gaggenau and Neff as well as our local brands, our focus truly is on innovation. And that doesn’t just apply to our products and services, but also drives the way in which we cooperate, exchange ideas and organize our teams. Everyone is invited to make their individual contribution to our overall success. Join us now and give your career a home.

Market and Consumer Analytics Manager (m/f/d)

BSH Hausgeräte GmbH | Full time / Part time |

Your responsibilities

Do you want to become an active part and shaper of the consumer centric tranformation of BSH? Then you are welcome to join BSH's Consumer and Market Research Department within our Corporate Marketing organization. Exciting projects and tasks are waiting for you.

  • Lead global scope market/consumer research projects incl. market/consumer segmentation, trends, drivers of change, brand health, customer journey
  • Inspire change and action through consumer and market insights extracted from advanced analysis combining different data sources
  • Develop consumer and market data analysis frameworks supporting BSH's marketing and business strategies
  • Define strategic growth potential in the categories and market through integrated analysis of consumer and market data growth
  • Develop reporting formats and market knowledge data platforms to share consumer and market insights with stakeholders on all management levels

Your profile

  • Master's degree in statistics, social sciences, psychology, business administration or comparable with focus on market and consumer data analysis
  • More than 10 years of experience within consumer and market research, more than 5 years of practical experience in research and analytics
  • High competence, deep knowledge and practical expertise in using analytic tools like SPSS, R, SAS for complex, multivariate data analyses
  • Business fluent English and German, very good MS Office skills (esp. Excel, PowerPoint)
  • Consultancy skills, ability to understand the needs of internal stakeholders and to translate understanding to proposals, actions and improvements

Your benefits

  • Being a driver for Consumer Centricity at BSH
  • Challenging tasks in an international and cross-functional work environment
  • Inspiring work environment in a dynamic and highly motivated team
  • Flexible working time schemes and mobile working

Further information

Please visit bsh-group.com/career. We would love to welcome you in our team!

Find a new home for your professional ambitions:

Apply online now